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Fertility in the Media

By Kelly Burgess

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It was a good idea that was poorly executed. The canceled NBC drama Inconceivable was set in an infertility clinic and was to dramatize the struggles of couples who were trying to conceive and the doctors trying to help them. Anyone who has actually struggled with infertility and has been a regular patient at an infertility clinic knows that there are a thousand stories of heartache and joy – more than enough for a one-hour weekly drama.

Unfortunately, the producers of this particular show apparently decided that there was no need to bring any element of veracity to their series. Instead, they relied on sensationalist plots that were so over-the-top even those who had most eagerly awaited the show's debut ended up being its most vocal critics. After only two episodes, the show was canceled, but the idea of highlighting the problem of infertility is one that most people still support – as long as it's done in a factual, sensitive manner.

Misconceptions
Joe Isaacs, president and CEO of RESOLVE: The National Infertility Association, initially welcomed the idea of a show about infertility, but was disappointed in the final product. "This could have been approached more responsibly," he says. "Producers of shows like CSI and Law and Order and ER have consultants working for them to make sure they are realistic and factual. You see the drama, but you also see the value of the jobs these people do. In the case of Inconceivable
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