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The Infertility Marketplace

How Success Rates Are Advertised

By the Federal Trade Commission

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This usually refers to how many clinical pregnancies occurred in relation to the number of embryo-transfer procedures performed. This figure does not say how many births occurred or how successful the program was in stimulating egg production, in obtaining egg retrieval and in fertilizing eggs retrieved.

It takes time for new infertility service providers to establish success rates based on live births. For this reason, some providers cite only national statistics in discussing success rates. Be wary of any claims not based on a provider's own experience. Experts say it is fair for new providers to report anticipated births by including those pregnancies that have progressed beyond 26 weeks – at which point the pregnancy is highly likely to continue to term.

Some providers also favor reporting "cumulative" pregnancy and birth rate claims. Cumulative rates suggest the overall probability of a pregnancy or birth occurring based on women undergoing several successive procedures. You may want to ask how such calculations are made and what percentage of patients were able to go through multiple treatments. Evaluate all claims of success carefully.

For a list of all the FTC's consumer publications, contact: Public Reference, Federal Trade Commission, Washington, DC 20580; (202) 326-2222. Ask for a free copy of Best Sellers.

Provided by the Federal Trade Commission Bureau of Consumer Protection Office of Consumer & Business Education

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